ALS (Amyotrophic Lateral Sclerosis), also known as Lou Gehrig's disease, is a debilitating degenerative neurological disease that has no cure. Every year, about 5,600 Americans are diagnosed with this condition, and at any one time, it is estimated that 30,000 Americans have the disease.
The ALS Association is trying to raise awareness (and money) by promoting the ALS Ice Bucket Challenge. People can either donate $100 or video themselves dumping a bucket of ice water on their heads. They can also nominate three other people to take the challenge within 24 hours. This challenge has been raging across the Internet for the past several days.
In an effort to help raise awareness, I have taken on the challenge and dumped a bucket of ice water on my head. I have also nominated web marketer Tom Foster, estate planning attorney Dave Frees, and NY medical malpractice attorney Gerry Oginski to take this challenge, posting their videos to their web sites and YouTube channels.
For more information, go to the ALS Association web site and find out how you can help!
UPDATE: Due to recent discoveries regarding the research being conducted by the ALS Association, I can no longer in good conscience recommend donations to their organization. However, because it is so vitally important that we find a cure for this horrible disease, I recommend donations to the John Paul II Medical Research Institute in Iowa City, Iowa. Thank you!